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Online reviews: why they are important and how to manage them

SEO, customer experience

In today’s digital age, the business landscape is more competitive than ever. As such, establishing a strong online presence and reputation is essential in attracting new customers and differentiating from your competitors. Consumers are increasingly relying on online resources to aid in purchasing

May
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How Secret Shopping can Transform your Customer Experience

customer experience, Secret Shopping

“People do not buy goods & services. They buy relations, stories, and magic.” - Seth Godin

May
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Growth hacking with customer journey optimisation

Customer Conversion, Customer journey, customer journey mapping

When businesses are looking for growth, it’s natural to look outside of your business to the market for solutions, such as getting new customers, etc. But looking inside your business can yield potentially far better results for the long term.

May
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When quick wins are needed - optimise first: A Plush Home Design & Staging Case Study

PPC, case study

Plush Home Design & Staging are a relatively new player in the Newcastle and Lake Macquarie property staging and design market. Having worked for many years in Sydney as a home designer and stylist, Sarah Boshnyak and her husband Vlad moved to Newcastle to be closer to family and start their own

Apr
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6 Sure-Fire Tactics to Boost Your Customer Retention

customer centric, customer experience, customer retention

What's better than getting a new customer? Surprisingly, the answer isn't "getting two customers.”

Apr
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How a Customer-Centric Digital Strategy can Change Brand Perception: A Newcastle Racecourse Case Study

social media, customer centric, case study, brand strategy

Newcastle Jockey Club (NJC) approached Method+Marketing with an interesting challenge: How can I change the perception of my brand and attract a different demographic to our events?

Mar
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How a Customer-Centric Website Sold House+Land Packages: A Cedar Ridge Case Study

Website Design and SEO, customer centric, case study, brand strategy

  The Brief In January 2018, Stratum Constructions came to us with the exciting opportunity to assist them in improving their residential development’s brand, and creating a web presence that would attract their audience, and generate leads for the sales team. The development was very new, and had

Mar
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Increase Your Brand Awareness and Generate Leads with Awards: A Fergusson Real Estate Case Study

brand awareness, case study

Businesses often don’t think about entering awards and view it as a daunting task. But if you think about the awards process as a marketing and sales activity, it may change your mind.

Mar
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How B2B Companies are Engaging with Customers in 2019

business strategy, B2B

We will admit it - business-to-consumer (B2C) marketing gets all the glory and business-to-business (B2B) marketing has a reputation for being dry and boring, but that doesn’t have to be the case.

Mar
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