The latest in inbound marketing, web design, and conversion rate optimisation.


Grow Your Brand: How to Diversify Through Brand Extension

branding, growth

Have you been busy brainstorming ways to grow your brand and generate new revenue streams?


Recent Brand Launches

brand strategy, branding

We love a good brand project as it’s an opportunity for us to get deep into an audience’s mind and develop a strategy and visual that mirrors their thoughts, feelings, and desires. With these two projects, we truly go to sink our teeth. Our branding process always involves a thorough customer


Social Media Management: Outsource or In-House?

Social media marketing can be overwhelming, it requires special attention and a level of creativity. Frankly, it isn’t for everyone.


Online reviews: why they are important and how to manage them

SEO, customer experience

In today’s digital age, the business landscape is more competitive than ever. As such, establishing a strong online presence and reputation is essential in attracting new customers and differentiating from your competitors. Consumers are increasingly relying on online resources to aid in purchasing


How Secret Shopping can Transform your Customer Experience

customer experience, Secret Shopping

“People do not buy goods & services. They buy relations, stories, and magic.” - Seth Godin


Growth hacking with customer journey optimisation

Customer Conversion, Customer journey, customer journey mapping

When businesses are looking for growth, it’s natural to look outside of your business to the market for solutions, such as getting new customers, etc. But looking inside your business can yield potentially far better results for the long term.


When quick wins are needed - optimise first: A Plush Home Design & Staging Case Study

PPC, case study

Plush Home Design & Staging are a relatively new player in the Newcastle and Lake Macquarie property staging and design market. Having worked for many years in Sydney as a home designer and stylist, Sarah Boshnyak and her husband Vlad moved to Newcastle to be closer to family and start their own


6 Sure-Fire Tactics to Boost Your Customer Retention

customer centric, customer experience, customer retention

What's better than getting a new customer? Surprisingly, the answer isn't "getting two customers.”


How a Customer-Centric Digital Strategy can Change Brand Perception: A Newcastle Racecourse Case Study

social media, customer centric, case study, brand strategy

Newcastle Jockey Club (NJC) approached Method+Marketing with an interesting challenge: How can I change the perception of my brand and attract a different demographic to our events?